Google Ads · Local businesses · Cyprus

Be the first thing they see when they search for what you sell.

Someone in Protaras types “dentist near me”. Someone in Manchester types “boat trip Ayia Napa”. Google Ads puts your business at the top of that page, that second — and we make sure the click becomes a call, a booking or a visit.

Already running ads? Send us access and we tell you, in writing, what is wasting money. No charge, no obligation.

boat trip ayia napa
SPONSORED · cycruises.comBoat Trips from Ayia Napa Harbour · Book Online, Pay LaterBlue Lagoon, sunset sails, pirate cruise. Daily departures, 4.8★ from 1,200+ reviews.CallDirectionsSee cruises
competitor.comBoat tours Cyprus – prices & tickets
getyourguide.comAyia Napa: top 10 boat tours

Illustration of a Search ad above the platforms, for your own product and your own name.

46%of Google searches are looking for something local
76%of "near me" searchers on a phone visit a business within a day
28%of those local searches end in a purchase
0calls, if your business isn't on that page when they search

Figures from Google's published consumer research on local search behaviour.

Sound familiar?

Most local ad accounts in Cyprus waste a third of their budget.

We know because we review them. The money goes on the wrong searches, the wrong hours, and clicks that never turn into a call.

01

You pay for clicks that never call

No conversion tracking, so nobody knows which keyword brought the booking and which one brought a student doing homework.

02

A competitor sits above you for your own name

Or Booking.com does. Brand campaigns are cheap and nobody set one up.

03

The season starts and you're invisible

Tourists plan in February. If your campaigns switch on in May, the UK and German bookings already went elsewhere.

04

Reports you can't read

Impressions, CTR, quality score. What you want to know is: what did I spend, how many people called, and what did each one cost.

05

Ads running 24/7 for a business that closes at 19:00

Calls at 2 am go to voicemail and the click is still paid. Schedule bidding fixes it in an afternoon.

How we run it

Search first. Tracked from day one. Reported in one page.

Week 1

Setup & tracking

Your account, in your name. Call tracking, form tracking, booking-engine tracking. Keywords built from how your customers actually search, in EL and EN.

Weeks 2–4

Search campaigns live

Brand, services, locations. Ads that say the price and the offer. A landing page that matches the ad, not your homepage.

Month 2+

Cut waste, scale what works

Negatives, schedule bidding, ad tests. Budget moves to the keywords that produce bookings. Remarketing to people who looked and did not book.

Every month

One-page report

Spend, leads, cost per lead, what we changed and why. Ten minutes on the phone if you want it explained.

Case studies

What it looks like for a business like yours.

Result figures to be filled from the live accounts before launch.

CY Cruises
Boat trips · Ayia Napa

CY Cruises

Six cruise products competing with GetYourGuide and Viator for the same UK and German searches. We run Search for product and brand terms, Meta for retargeting, and send every click to a page with the Bókun booking widget on it — not the homepage.

[__]%of bookings now direct
€[__]cost per booking
[__]×return on ad spend
YellowLine Transfers
Airport transfers · Larnaca–Ayia Napa

YellowLine Transfers

"Larnaca airport taxi Ayia Napa" is one of the most contested searches in the district. The ad quotes a fixed price, the landing page has the booking form above the fold, and the booking lands in their own system with zone pricing — no phone call needed.

[__]bookings per month from Search
€[__]cost per booking
[__]%landing page conversion rate
Cyprus monthly management fees

Three packages. Pick by how competitive your area is.

Management fees only — ad spend is paid directly to Google, in your own account, which you keep.

Basic Ads · Starter€300 / month

For small local businesses that want to start getting calls and enquiries from Search quickly.

  • Account setup
  • 1 Search campaign
  • Call & location extensions
  • Basic conversion tracking
Best for: simple local lead gen · suggested spend from €300/moGet started
Most chosenBusiness Ads · Optimise€500 / month

For businesses in competitive areas that need tighter targeting, negatives, testing and reporting.

  • Multiple Search campaigns
  • Keyword expansion + negatives
  • A/B ad copy testing
  • Detailed reporting
Best for: consistent monthly leads · suggested spend from €600/moGet started
Superhero Ads · Scale€850 / month

For businesses ready to scale with remarketing, schedule bidding and CPA / ROAS optimisation.

  • Remarketing (Display)
  • Time / day bidding controls
  • Advanced conversion tracking
  • ROAS / CPA optimisation
Best for: high competition / growth · suggested spend from €1,200/moGet started

What's included in each tier

FeatureBasic · €300Business · €500Superhero · €850
Account setup✓✓✓
Search campaigns1MultipleAdvanced
Call & location extensions✓✓✓
Keyword expansion—✓✓
Negative keywords—✓✓
A/B ad copy testing—✓✓
Remarketing——✓
Time / day bidding——✓
Conversion trackingBasicAdvancedAdvanced
ROAS / CPA optimisation——✓
ReportingBasicDetailedAdvanced

Management fees excluding VAT. Ad spend is paid directly to Google and depends on your market, seasonality and competition. Meta (Facebook / Instagram) campaigns can be added to any tier.

Questions we get

Before you ask.

How much should I spend on the ads themselves?

For a local service business in the Famagusta district, €300–600 a month is a realistic start. Hotels and boat operators selling to UK and German markets usually need €1,000+ in season. We tell you a number after looking at your market, not before.

Who owns the account?

You do. It is created in your name, billed to your card, and we work in it as a manager. If you ever leave, the history and the data stay with you.

How fast will I see results?

Ads show within days of going live. Clean, cheap results take about two months of cutting waste and testing. Minimum engagement is three months for that reason.

Do you do Facebook and Instagram too?

Yes. For most local businesses Search comes first because the intent is there; Meta is added for retargeting and for offers that need to be seen rather than searched for.

Can I cancel?

After the first three months, with one month's notice. No long contracts.

Get a free review of your account — or a plan for your first one.

Tell us your business and your area. You get a written answer within one working day.